Header photo by Hamish Grant. Used with permission.

Tuesday, November 30, 2010

Men of Movember I Salute You (Especially You, Dad)

I’m writing from the heartland of the mo’.

No, it’s not where the moustache was pioneered; but it is the birthplace of Movember, a month-long event where men around the world unite to wear a mark of distinction. A sign of class. A vestige of manliness.

As the story goes, a few guys in Melbourne (pronounced here in Oz: Melbuuuhn) were sitting around, enjoying a few beers. They lamented the absence of the moustache. The resolved to bring it back. They partnered with Prostate Cancer charities, and started a movement. Just a few short years later, and Movember has to date raised millions of dollars, and helped spread the word about men’s health.

But that’s not what I’m writing about.

I want to share the story of my dear ol’ dad, who braved something that he has not done since he was 16 years old: a bare upper lip.

You see, while most Movember participants grow their moustaches for the month of Movember; my dad, who has always sported a moustache of some kind, decided that he needed to up the ante. He was starting fresh. Clean-shaven. A new man.

My mother had never actually seen dad without a moustache before. Another first.

Scientists, I hear, were clamouring to get to the Sandor residence to be the first to run carbon dating and other tests on flesh that had not been exposed since the late 1960s.

To my dad – congratulations on a month of fresh growth. May your moustache be like a tree, pruned in the autumn so that new growth may spring forth!

To all the other mo' bros out there: Well done. The weeks of mothers ushering their children past you; the raising eyebrows in the mall; the rejection and ridicule from your significant other are behind you. And you're all the more manly for it.

It’s not too late: you can still donate to this Movember pioneer and first-time participant … my dad … Thomas Sandor. To do so, visit my dad's mo-space.

Wednesday, November 17, 2010

Still want to get promoted in PR?

Remember that little piece that I wrote on "How to get promoted in PR (with the help of social media)?"

Someone very clever in the Burson-Marsteller Asia-Pacific office re-purposed it to go into a SlideShare presentation.

If you thought the original article was too wordy and gave up, you're in luck.  It's now available for your viewing pleasure, condensed into a slide show.

Monday, November 8, 2010

How to get promoted - with a social media twist

I am an intern.

I like to help people with things.

I enjoy brainstorming sessions.

I'm humbled when I'm asked for advice.

As someone who has been in the workforce for a little while, then went back to school, and am now back at the bottom of the business hierarchy (again), I've been thinking a lot about adding value to my workplace, doing more and how to make myself indispensable.

It all boils down to two things, I think.



In keeping with the spirit of Pizza Friday (community, connectedness, creativity and collaboration), and in line with these two ideas, I wrote a guest blog post that was picked up by an Australian media and marketing blog.

The subject: How to get promoted ... with a social media twist.

Mind you, I have only ever been promoted once. That promotion, I actually turned down to go back to school.  I'm not an expert, which is why I leaned very heavily on the words and advice of the co-founder of my employ - William Marsteller.

Call it a collaboration - over 40 years with a PR giant.

It has resonated strongly with the Burson-Marsteller community.

It took a little creativity to bring it around to social media.

But it in the end, it's all about connectedness.

Give the article a read, and let me know what you think!


All the best,