Header photo by Hamish Grant. Used with permission.

Wednesday, May 26, 2010

The Social Media Revolution

If you haven't seen this video about social media, you should check it out.  It's a fabulous summary of the power and scope of social media. 



Powerful stuff.

I was surprised to see these stats:

80% of companies use social media for recruitment.
95% of these are using LinkedIn.

78% of consumers trust peer recommendations.
14% trust paid advertisements.

Only 18% of traditional TV ad campaigns generate positive ROIs.
90% of people skip ads with DVRs.

1 comment:

  1. Good find Zack. I had absolutely no idea that they had updated the original Socialnomics video with new stats. I loved the original and am happy to see a fresh version.

    Thanks!

    ReplyDelete